Question: 1. How is a customer-centric organization different from one that is product focused? How does customer centricity impact the areas of finance, human resources, information

1. How is a customer-centric organization different from one that is product focused?

  • How does customer centricity impact the areas of finance, human resources, information technology, marketing, research and development, operations, and sales?
  • If you were to take a tour of two companiesone that is customer intimate and another that is product focusedwhat differences might you notice as you walked around?

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