1. In the second step in planning, when a company is determined to develop commitment to its goals, which of the following is not one of the techniques to increase goal commitment?

	a.	Setting goals participatively.
	b.	Obtaining top management support.
	c.	Tracking progress.
	d.	Making goals public.

2. The effectiveness of Starbucks supply chain is attributed to its centralization, the reduction of outsourcing costs, and clear service, cost, and productivity metrics. Many coffee retailers have tried to duplicate Starbucks supply chain management but failed. Those competitors have, for the moment, stopped trying to duplicate. Which of the following competitive advantage does Starbucks have?

	a.	Below average competitive advantage.
	b.	Average competitive advantage.
	c.	Competitive advantage.
	d.	Sustainable competitive advantage.

3.

Spotify has partnered with Uber to provide stereo control to Uber customers. Under their agreement, both companies can combine resourses and share costs to expand their customer base and promote both products. Which of the following best describes this partnership?

	a.	Licensing.
	b.	Strategic alliances.
	c.	Joint venture.
	d.	Wholly owned affiliates