Question: 1. Many compensation plans base short-term incentive awards on both earnings-based performance measures and non-financial measures such as attaiment of goals, such as customer satisfaction,

1. Many compensation plans base short-term incentive awards on both earnings-based performance measures and non-financial measures such as attaiment of goals, such as customer satisfaction, tailored to the individual unit. Why? Why might the weight placed on non-financial measures increase relative to the weight on earnings-based measures for lower-level executives? 2. If a manager "takes a bath" to manage reported earnings downwards, the probability of that manager receiving a bonus in a future year rises. Explain why

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