Question: 1 . Reliability Testing for Pre - Attitude Items: Using the pre - attitude items ( Pre _ Att 1 _ Berlin, 4 0 :

1
.
Reliability Testing for Pre
-
Attitude Items: Using the pre
-
attitude items
(
Pre
_
Att
1
_
Berlin,
4
0
: Pre
_
Att
1
_
Berlin
7
.
0
0
Visible:
3
7
of
3
7
VariablesPre
_
Att
2
_
Berlin, Pre
_
Att
3
_
Berlin
)
,
calculate the Cronbach's alpha to test the reliability of the scale. Report and interpret the results. If the Cronbach's alpha is below an acceptable threshold, suggest a method to improve the reliability of the scale according to best practices.
2
.
VR Berlin Tourism Experience: Analyze the difference in attitude scores before and after the VR Berlin tourism experience. Create and use the average scores of each attitude construct
(
Pre
-
and Post
-
attitudes toward Berlin
)
for your analysis. Interpret the results and discuss how the VR tourism experience might influence attitudes toward Berlin as a tourism destination.
3
.
2
D Berlin Tourism Experience: Examine the difference in attitude scores before and after the
2
D Berlin tourism experience. Again, create and use the average scores of each attitude construct
(
pre
-
and post
-
attitude towards Berlin
)
for your analysis. Interpret the results and discuss the impact of the
2
D tourism experience on attitude toward Berlin as a tourism destination.
4
.
Attitude
-
Behavior Relationship in VR Rome Tourism: In the context of the VR Rome tourism experience, test the strength of the relationship between post
-
visit attitudes
(
using the average score of post
-
attitudes
)
and subsequent behaviors
(
Using Intent to visit Rome
)
.
Interpret and discuss the results, considering how attitudes might predict related behaviors.
5
.
Information Search Behavior Post
-
Tourism Experience: Investigate the relationship between three tourism destinations within the variable
Info
_
Search
(
Berlin
,
Rome, and Paris
)
and the information search behavior on Google
(
Info
1
-
1
2
)
.
Using the data, make crosstab of the variables INFO
1
to
1
2
(
column
)
and Info
_
Search
(
row
)
.
Discuss how the destination experience influences the information people seek when considering these destinations. The findings will reveal the specific information that participants are seeking about each destination
4
0
: Pre
_
Att
1
_
Berlin
7
.
0
0
Visible:
3
7
of
3
7
Variables
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