1 Strength in place-based media includes cost, control and __________.

Multiple Choice

a) schedule flexibility

b) clutter

c) media image

d) target audience selectivity

2) sales promotion can be divided into two broad categories for targeting. These are: consumer and __________ promotions.

Multiple Choice

a) indirect

b) direct

c) business

d) trade

3) Truck sides, taxi displays, and wrapped vehicles are all examples of: __________.

Multiple Choice

a ) product placement

b) specialty

c) mobile

d) transit

e) alternative

NO LONG ANSWER JUST THE ANSWER ( no need for explaination)