1. Using Pareto Analysis and Cause-and-Effect Diagrams analyse the data and present your conclusions about the source of dissatisfaction among AFL fans.

2. How would the results of survey differ depending on the type of data (Likert scale and open-ended comments)?

Assignment 1 (Individual Assignment) 20% of overall mark) Case Study 1: The AFL Grand Final (10 marks) The AFL Grand Final is an annual Australian rules football match, traditionally held on the final Saturday in September at the Melbourne Cricket Ground (MCG) in Melbourne, Australia, to determine the Australian Football League (AFL) premiers for that year. The game has become significant to Australian culture, spawning a number of traditions and surrounding activities which have grown in popularity since the interstate expansion of the Victorian Football League in the 1980s and the subsequent creation of the national AFL competition in the 1990s. The 2006 Sweeney Sports Report concluded that the AFL Grand Final has become Australia's most important sporting event, with the largest attendance, metropolitan television audience and overall interest of any annual Australian sporting event. The winning club of the grand final receives the AFL's premiership cup and the premiership flag. Please note that from this point onward all names, information, and data are fictitious. The AFL Commission received many complaints from fan in 2018 such as 'difficult to find parking space'; 'seat were not clean'; 'no sufficient security staff', etc. The Commission's chairman asked his deputy to further investigate about these complaints and return with a report on how this issue should be resolved. The deputy then conducted a survey of 200 random fans. In the survey the respondents were asked to answer to sets of questions which includes five-point Likert scale questions and one open-ended question (See Table 1). Based on your experience in AFL Grand Final how do you rate the following areas? 0= Very Poor; 4 = Very Good 0 1 2 3 4 Ticket Price Entertainment Selection of Food Availability of Parking Catalogue Seating Service Efficiency Traffic What if your age? Less than 22 yrs old Between 23 and 33 More than 34 yrs old Please put your comments in below cell (open-ended question): Table 1 Survey Questionnaire After conducting the survey the following for Section 1 of the survey were collected. Ticket Price Entertainment Selection of Food Availability of Parking Catalogue Seating Service Efficiency Traffic 0 1 2 3 4 55 51 57 298 10 18 66 54 52 12 22 39 59 68 15 23 51 4962 66 52 59 14 9 79 55 48 10 8 87 60 32 15 6 60 50 48 31 11 What if your age? 50 95 Less than 22 yrs old Between 23 and 33 More than 34 yrs old Table 2: Collected data Tave 2. Conclu dala Also for the open-ended question the following feedback were collected: Seats are uncomfortable Music was terrific Seats are all metal Parking a mess Toilets weren't clean Hate the bleacher seats More hot dog stands Lines are awful Bigger parking space Expensive Took an hour to park Get a new stadium Double the parking attendants Seats not comfortable Great! Seats too small Cold coffee served at game Dirty toilets Everything is great I want fine seats Parking terrible Move games to Sydney Not enough cops for traffic Everything is okay Hot dogs cold Need new band I'm too old for bench seats Smell of drugs Game starts too late Not enough handicap spots in lot Seats are like rocks More water tabs Put in bigger seats Seats too narrow Expand parking lots Hire more traffic cops build it! Not enough police Softer seat please Too crowded Stadium is old Build new stadium Better seats I will pay more for better view $3 for a coffee? No way! Great food Need better seats Table 3: Comments received for open-ended questions