1. What are the differences in handling public relations as an outside agency/firm or freelancer as opposed...
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1. What are the differences in handling public relations as an outside agency/firm or freelancer as opposed to working in an organization’s PR department?
2. What effect does the type of the organization, its corporate culture and its communication environment have on PR practice internally? What effect do these factors have externally, if the organization is your client?
3. What is the impact of 24/7 digital media on issue monitoring, managing and reporting on PR planning?
4. How significant are mission, vision and values statements to organizations and their publics?
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