1. What holds that the organization's task is to determine the needs, wants, and interests of target markets and to deliver the desired satisfactions more effectively and efficiently than competitors in a way that preserves or enhances the consumer's and the society's well-being

2. A change in an individual's behavior prompted by information and experience refers to?

3. What is market-penetration pricing?

4. While buying milk which kind of behavior is displayed by a person?

5. Anything that can be offered to a market for attention, acquisition, use, or consumption that might satisfy a want or need is called a

6. Holistic marketers achieve profitable growth by

7. A social and managerial process by which individuals and organizations obtain what they need and want through value creation refers to?

8. What is the basic property of a service which makes it different from a product

9. Define the term customer satisfaction

10. Product planners need to think about products and services on three levels. Each level adds more customer value. Which is the most basic level that addresses the question, "What is the buyer really buying?"

11) A monopolist sells a single product and its consumers fall into two groups, group A and group B. The marginal cost of producing the good is constant at $2 and is equal for both groups. The two equationsbelow depict the demand curves and the marginal revenue curves for each of thetwo groups: show this graphically