1. When would you use the Last Value method of forecasting vs. the Moving Average with seasonality method of forecast? 2. What role does the value of alpha play in the Exponential Smoothing with seasonality method of forecast? 3. Name two factors that influence your choice of the forecasting method. 4. The consumer marketing survey method is a top-down approach to forecasting. 5. Linear regression is the same as time-series forecasting. ( True / False) Bonus (4 total) 1. How do you use the linear regression method to obtain forecast? 2. Is judgmental forecasting used only when statistical forecasting methods cannot be used (Yes/No) and explain?