Question: 1. Which is more difficult, selling a Product (which is tangible) or selling a Service (which is intangible)? Or, is it the same process whether
1. Which is more difficult, selling a Product (which is tangible) or selling a Service (which is intangible)? Or, is it the same process whether you are selling a product or a service? Choose which you think is easy, more difficult, or the same and explain the reasons for your answer.
2.
Effect of value and pricing on your decision-making
In this Forum describe what effect value and pricing have on your decision-making process when you need or want to buy something. Describe what effect pricing and value have on you when purchasing a Convenience Good versus a Shopping Good versus a Specialty Good.
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