1. Which statement is false concerning a differentiation strategy?

Group of answer choices

companies following this strategy are competing more on the basis of quality as opposed to low prices

the business is trying to reach an entire industry with its strategy, not just a market niche

businesses using this strategy tend to be larger firms

differentiation strategies emphasize low prices to the customer

businesses competing with this strategy may be vulnerable to quickly changing customer tastes

2.

Which statement is true concerning combination strategies?

Group of answer choices

According to Michael Porter, following such a strategy can leave a company "stuck in the middle".

Businesses that utilize a combination strategy also share the crisis vulnerabilities associated with pursuing cost leadership and differentiation strategies.

McDonalds and JetBlue Airways are examples of companies that follow a combination strategy.

They involve combining both low-cost and differentiation strategies.

3.

_____________________ refers to the ability of the business to resume or continue activities regardless of the crisis it has experienced.

Group of answer choices

The situational analysis

Communicating with the media

Business continuity

Information gathering

Damage containment