1. Why are there tradeoffs in choosing a team's size and level of diversity? 2. Can you...
Question:
1. Why are there tradeoffs in choosing a team's size and level of diversity?
2. Can you identify an example of a development project and what type of team you believed they used? Do you think this was the appropriate type of team given the nature of the project?
3. After reading the opening case in chapter 13 "Deployment Tactics in the Global Video Game Industry"
Answer the following questions:
A. What factors do you think enabled Sega to break Nintendo’s near monopoly of the U.S. video game console market in the late 1980s?
B. Why did Nintendo choose to not make its video game consoles backward compatible? What were the advantages and disadvantages of this strategy?
C. What strengths and weaknesses did Sony have when it entered the video game market in 1995? What strengths and weaknesses did Microsoft have when it entered the video game market in 2001?
D. In what ways did Nintendo’s Wii break with norms of competition in the video game industry?
E. Comparing the deployment strategies used by the firms in each of the generations, can you identify any timing, licensing, pricing, marketing, or distribution strategies that appear to have influenced firms’ success and failure in the video game industry?
Strategic Management of Technological Innovation
ISBN: 978-1259539060
5th edition
Authors: Melissa A. Schilling