Question: 112 You have just been instructed to develop a schedule for introducing a new product into the marketplace. Below are the elements that must appear

112 You have just been instructed to develop a

112 You have just been instructed to develop a schedule for introducing a new product into the marketplace. Below are the elements that must appear in your schedule. Arrange these ele- ments into a work breakdown structure (down through level 3), and then draw the arrow dia- gram. You may feel free to add additional topics as necessary. Production layout Train distributors Review plant costs Establish credit procedure Market testing Literature to salespeople Select distributors Revise cost of production Analyze selling cost Literature to distributors Lay out artwork Revise selling cost Analyze customer reactions Print literature Approve artwork Approvals* Storage and shipping costs Sales promotion Introduce at trade show Review meetings* Select salespeople Sales manual Distribute to salespeople Final specifications Train salespeople Trade advertising Establish billing procedure Material requisitions (* Approvals and review meetings can appear several times.)

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!