Question: 186 Chapter 5 Chilly and Come Theory Case Problem-Utility, Game Theory, and Product Line Extension Decisions ABC I and XYZ Ce are the two dominant

186 Chapter 5 Chilly and Come Theory Case
186 Chapter 5 Chilly and Come Theory Case
186 Chapter 5 Chilly and Come Theory Case Problem-Utility, Game Theory, and Product Line Extension Decisions ABC I and XYZ Ce are the two dominant companies providing chargers, aper and other accessories for cell phones Hach of these con Valley comes is devel oping new line of smartphone scenes and cach has a choice of technologies to me for these are they can choose to focus on older chercheolog recent more expense technology, cutting edge very wchology, The are company will see in the cell phone accessories market depends schoology choice and the chilogy choice of competitor. The choice in sech legemet me te made by each company before its competitor's choice ABC and XYZ.C.ested by yoretexpressive CEO ACCEDI Weer XYZ is atly Curtis Male The Chef ABC XYZ we each my in to determine the best technology in which mest. The following the price and Curtis Malien XY and Curtis have dentical probably market share valid indifference probability values for thJack WBC on vas Market Share Gains Indifference ability 0.85 020 055 045 015 020 012 0.05 -20 The following the shows the top engineered recen, und cutie pe to ABC XYZ and there are sure pain of ABC.. Because ABC and XYZ we the dominantes in this make whateverket share is paned by ABC is by XYZ XYZ Red Curling dy -10 -10 -20 OM ABC, Inc. Recent Culting 30 187 Managerial Report Pertamany of the best decimento ABC. Prepare report you would provide sold Whether your alysis and finalis click the line 1. A graph of the in functie ABC Inc. Explain whether you would character 2. Patates for ABC XYZ Caming picted its ABC XYZ en generales de the best decan law Cound XYZ.C... 4. Detailed and ways to per your commen 3. Ad how the posted in would chungel ABC terly moving fimm is providing chargers, adapters Case Problem-Utility, Game Theory, and Product Line Extension Decisions ABC Inc. and XYZ Came the two and other accesories for cell phones. Each of these con Valley companies is devel oping a new line of smartphone of technologies to use for these accessories. Each company can choose terceder cheaper technology recentmee expensive they are pochogy. The share cachey will no local market depends on its technology choice and the technology descope The choice in te og veel he made by .competitie revealed ABC Inc. and XY2Cwebech led by you agree CEO ACCEO is lack Webster and XYZ in by Curtis Madsen. The CEO ABC XYZ a cach try ing to determine the best technology in whide The following the provide market share values and indifference policy for the lack WANG and Curtis Madsen (XYZ). Jack and Curtis bovendifference probability Market Share Guina de roba OS 070 0.58 0:45 015 07 019 os The following tables the power coment.nl cuning lige for ABC and XYZ. and the shore pain ( w) for ABC.L. Bloc ABC and XYZ the dominante mere i gained by ABC is fout by XYZ ow XYZ Recent Cutting -15 -5 -10 Ow -10 ABCI 30 Cutting Edge 20 Probleme 187 Managerial Report Performan ways of the best deciso imement SABC Inc. Prepure report you wouldwide to lack White hylsis and tips clude the follow L. A graph of the mility di ABCEster you will tacte we Jack Wohder as a mintaker er answer and by 2. Poftshles We ABC XYZ. Opetellities for ABC and XYZ Recommendation for the hel del XYZ. Cal this som? 4. Detailed calculation and analysis to your mendation 5. A discussion of how the expected to change ABC is taken over by a

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