1.)ABC wants to empower users to take informed decisions when making day-to-day decisions like which restaurant to go to for lunch, which ac repair service to take etc. For this they are planning to introduce a new vertical that enables users to provide comprehensive ratings and reviews from customers to achieve the same. A problem faced with the current ratings & review system is that 80% of the users just provide a rating and no textual review.

Q1) what should this user flow look like to address this problem? (Bonus: Evaluate current rating & review page)

Q2) what should be the success metrics for this user flow?

Q3) Suggest some ways to grow this vertical

2.)ABC has over a million business users who actively use their ABC business account. ABC now wants to build a robust customer success, feedback and grievance redressal information system(s). This system will aim to reduce friction points a customer might face while giving feedback and/or raising concerns Currently a business has to call on 8888888888 to connect with a CS agent to help address issue. Key challenge faced here is demand/supply. There are not enough agents to handle the call. Q1) Please Draft a product plan for this implementation Q2) What should be the success metrics for this implementation

3.)ABC has over 150 Million visitors (quarterly) and now wants to increase the overall visits on their platform(s) using communication channels like email, SMS, Whatsapp, and notification. Q1) Please suggest a strategic plan for the same. a) Define user types and segmentation b) When and how to communicate with the uses based on a)

4.)ABC wants users to open their app before making any transactions like booking a service or paying for a bill at a restaurant. For this, they want to launch a loyalty program called "ABC Cash" where the user has rewarded "ABC Cash points" for engaging with the ABC platform. These points can be utilized as discounts for online transactions on ABC APPs and offline payments on ABC onboarded businesses. Q1) What type of activities should Justdial reward and why? Q2) Determine how much "ABC cash points" should be rewarded to the user per activity? Q3) Please suggest a growth plan for this product.