Question: 2 5 . Which statement about ABC analysis is true? a ) ABC analysis is an approach used to compare brands based on input -
Which statement about ABC analysis is true?
a ABC analysis is an approach used to compare brands based on inputoutput ratios.
b ABC analysis is a customer lifetime value approach.
c ABC analysis is a static singleperiod approach used for brand evaluation.
d ABC analysis is a dynamic multiperiod approach to customer valuation.
e ABC analysis is used to create a hierarchy of customers based on the revenues they generate.
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