2. Confirm the target market [Appendix 1 - Report Section 1] Identify and discuss each of the four steps in the process of 'confirming the target market' (Refer to your Student Book on Moodle pages 7-20 as a guide) a. Identify the market segments in accordance with the MNG marketing plan. b. Identify and discuss the aspects of culture that will have an impact on the international marketing of MNG's products within the target markets that MNG plans to enter. c. Identify and discuss the consumer attributes for the market segment from the market profile in the case study: i.e. demographics, psychographics, behaviour and geographic. d. Identify and relate the features of the product in accordance with the case study marketing plan