Question: 2 paragraphs for each please. Thank you Explain how network TV measures advertising effectiveness. Characterize radio day-parts and the different markets that match these day-parts.

2 paragraphs for each please. Thank you

  1. Explain how network TV measures advertising effectiveness.
  2. Characterize radio day-parts and the different markets that match these day-parts.
  3. Describe how Starch scores are used to measure advertising performance.
  4. Identify the basic principles that increase a print ads likely impact on the reader.
  5. List and briefly characterize each of the alternative media forms listed.

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