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When Steve looked at a perceptual map, he noticed that his company's product $($Brand Alpha$)$ was very close to another product $($Brand Beta$).$ These two products were in the extreme upper$-$left corner of the perceptual map. A third product $($Brand Gamma$)$ was far away, in the extreme lower$-$right corner of the map. Steve could conclude that consumers think: $q,$ a$.$ Gamma is the market leader

b$.$ Alpha and Beta are not very similar

c$.$ Alpha and Beta are very similar

d$.$ Gamma is very inexpensive

e$.$ Alpha and Beta are very expensive

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