Question: 2. Using an example, apply this model to Supply Chain Management (SCM) and answer the following questions: a. Who are the possible sender and receiver

2. Using an example, apply this model to Supply Chain Management (SCM) and answer the following questions: a. Who are the possible sender and receiver in a supply chain management scenario? b. Explain how the message would be encoded/decoded. c. Suggest channels that would be suitable for sending/receiving the message. d. Discuss the type of feedback that would flow from the receiver to the sender

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