Question: 2.90 A survey was completed by senior-level marketers on marketer expectations and perspectives going into the next year for such things as marketing spending levels,

2.90 A survey was completed by senior-level marketers on marketer expectations and perspectives going into the next year for such things as marketing spending levels, media usage, and new business activities. Marketers were asked about how they most often find out about new marketing agencies for hire and the value they are placing on marketing agencies that specialize in their industry. The results are presented in the following tables:

Most often Way to Find out About New Marketing Agencies Percentage (%) Calls/emails from agencies 32% Social outreach 6% Searching on Google, Bing 7% Referrals from friends, colleagues 48% Agency search consultants 7%

a. Construct a bar chart, a pie chart, a doughnut chart, and a Pareto chart.

b. Which graphical method do you think is best for portraying these data?

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