Question: 3 . Before a marketer can use a reference group's influence to develop a marketing strategy, what must they understand? O A . The trends

3. Before a marketer can use a reference group's influence to develop a marketing strategy, what must they understand? O A. The trends that groups follow O B. Why individuals choose their groups O C. How long people have been in their groups O D. The group(s) that is/are most relevant to the purchasing situation

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