Question: 4. What is purchase associated with cognitive dissonance? Why are marketers interested in this state of mind? What are their remedies? (page 129) 4. What

4. What is purchase associated with cognitive dissonance? Why are marketers interested in this state of mind? What are their remedies? (page 129)
4. What is purchase associated with cognitive dissonance? Why are marketers

4. What is purchase associated with cognitive dissonance? Why are marketers interested in this state of mind? What are their remedies? (page 129)

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