Question: 4Ps making sure you use the appropriate theoretical models as outlined in the modules covering Brands & Products, Pricing, Placement, Marketing Communications, Digital Marketing, and

4Ps making sure you use the appropriate theoretical models as outlined in the modules covering Brands & Products, Pricing, Placement, Marketing Communications, Digital Marketing, and Sales Promotion. Note that not everyone will use the same models as these are dependent on the Smartphones and Socially Aware profile.

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