Question: 5 When a marketer chooses to divide the consumers in a market into different groups based on the primary solution the consumers seek from the

5

When a marketer chooses to divide the consumers in a market into different groups based on the primary solution the consumers seek from the company's product, this is known as which form of segmentation?

Demographic

Behavioral

Benefits

Psychographic

Geographic

5 When a marketer chooses to divide the consumers in a

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