Question: When a marketer chooses to divide the consumers in a market into different groups based on the primary solution the consumers seek from the company's

When a marketer chooses to divide the consumers in a market into different groups based on the primary solution the consumers seek from the company's product, this is known as which form of segmentation?

Benefits

Geographic

Behavioral

Demographic

Psychographic

When a marketer chooses to divide the consumers in a market

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