Question: A 2 4 . 3 C Please note: To maximise exam integrity, you will not be able to update or alter your response to a
AC Please note: To maximise exam integrity, you will not be able to update or alter your response to a question once you have submitted your answer.
Claire is a manager at a skincare manufacturer and is interested in learning about her customers' preferred skincare approach. She asks customers to select their one preferred location for where they apply skincare among the following options:
In the bathroom at home; In my bedroom at home; In the lounge room at home;
Whilst in the car driving to work; Other location.
After collecting the data, Claire calculates the following summary statistics for the location
choice variable: mode ; mean ; median ; standard deviation
Based on these figures, what can we infer about the customers' preferred type of location consumers prefer to apply skincare? Provide a short summary of how these figures can be interpreted, including a discussion of the appropriateness of the measures of central tendency and variability she has provided.
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