Question: A brand must demonstrate q , for it to function as a true point - ofdifference. Select one: a . clear superiority of an attribute
A brand must demonstrate for it to function as a true pointofdifference.
Select one:
a clear superiority of an attribute or benefit
b clear profitability to the company
c clear similarity to the attributes of other brands
d technological advances for an attribute or benefit
e exploitation of competitors' weakness
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