Question: A computer manufacturer runs training programs for its cooperating retailers' salespeople, as well as providing newspaper advertising layouts, point - ofpurchase materials, and sales manuals.

A computer manufacturer runs training programs for its cooperating retailers' salespeople, as well as providing newspaper advertising layouts, point-ofpurchase materials, and sales manuals. This is an example of a(n)
a. vertically integrated corporate channel system.
b. administered channel system.
c. traditional channel system.
d. contractual channel system.
e. franchising system.
 A computer manufacturer runs training programs for its cooperating retailers' salespeople,

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!