A consumer electronics company often faces mismatches between its production plans and customer demand, resulting in both stockouts and excess inventory. To solve this, it adopts a system that helps balance internal production capacity with market demand forecasts, enabling better alignment between departments and supply chain partners.

Which information system process is this company using?

$$

Multiple Choice

Supply Chain Compliance Monitoring

Customer Relationship Management $($CRM$)$

Sales and Operations Planning $($S&OP$)$