Question: A) Create a new customer persona for a key segment, highlighting their interest in Tesco. B) Using the Content Matrix describe the customer journey for
A) Create a new customer persona for a key segment, highlighting their interest in Tesco. B) Using the Content Matrix describe the customer journey for the selected new customer persona outlined in A, highlighting the digital touchpoints. C) Using the RACE Model create appropriate objectives linked to each digital touchpoint in B. D) Recommend how each objective can be monitored and measured in relation to achieving each objective outlined in C. please let it come with refences
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