Question: A Customer Relationship Management ( CRM ) system: Question 3 3 options: a ) provides information necessary for a consumer to make a buying decision.

A Customer Relationship Management (CRM) system: Question 33 options: a) provides information necessary for a consumer to make a buying decision. b) tracks detailed information about customers. c) is a tool used to depict graphically the positioning of competing products. d) deals with how the firm will be defined and sets general goals.

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