A digital newspaper has run the same campaign (in terms of content, objectives, and targeting criteria) on three different platforms. The tables below show the results of this campaign across those social media platforms. Key points: A customer is converted when she purchases a subscription. The subscription fee is $20 for all customers. The reported campaign budgets are the only costs associated with these new subscriptions (i.e., net profit = revenue campaign budget). Complete the following tables. Social media performance metrics Channel Budgets ($) Impressions CTR CPM CPC Repost counts Likes TikTok 500 A = 2.5% 3.33 .13 3000 15,000 LinkedIn 400 60k 5% B = . .10 1200 6,000 Instagram 800 C = . 3.6% 4 .11 4000 20,000 Channel Conversion rate TikTok 5% LinkedIn 4% Instagram 4% Channel Budgets ($) Impressions Clicks # of sold items Revenue ($) Profit Margin ROI TikTok 1500 a = d = g = j = m = p = s = LinkedIn 1500 b = e = h = . k = n = q = t = Instagram 1500 c = f = i = l = o = r = u =