Question: a) explain why services is important to etihad airways? b) what are the characterstics of the etihad airways services? and what makes them different than

a) explain why services is important to etihad airways?
b) what are the characterstics of the etihad airways services? and what makes them different than competitors? such as emirates airline
c) what do customer expect from etihad airways? what is the quality in their mind when they think of etihad airways?
d)identify the gaps in etihad airways service quality.

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