A Indicate whether the following statements are True or False by ticking the appropriate box. Use the table provided on page 8 to answer these question, detach and insert it into your answer booklet. (1 mark shall be awarded for each correct answer). Questions 1 Question Firms rarely determine the number of channel members to use at each level. (1 x 10 = 10 Marks) No. %3! 1.1 New-product development begins with idea screening. 1.2 The purposes of each of the new-product development stages after idea generation are aimed at reducing the number of ideas. 1.3 A product idea is a possible product a firm can offer the market stated in meaningful consumer terms. 1.4 If demand changes greatly, we say the demand is inelastic. 1.5 Category killers carry a deep assortment of a particular line with a knowledgeable 1.6 staff