A. Interpret First Direct's (HSBC UK) baking service attribute and forecast how it meets our customers' expectations using service marketing. b. How does First Direct Baking Services use its competitive edge to set its brand apart from others? c. Show a service blueprint for First Direct Banking's 24/7 online banking and explain it.

Answer rating: 100% (QA)

a First Directs banking service attribute focuses on convenience efficiency and customer satisfaction By offering 247 online banking they meet the exp... View the full answer