Question: A landing page is a single web page created for one specific purpose as part of an online marketing campaign. It's where users land after

A landing page is a single web page created for one specific purpose as part of an online marketing campaign. It's where users "land" after they click on an ad

,

an email button, or a link in a social post. All of the following statements about the use of images on landing pages are true, except

images should be of professional quality

visitors normally read the text closely on landing pages, so text is essential to accompany the images

the right images can encourage visitors to explore the page further

/

B testing can be used to test the performance of images

A landing page is a single web page created for one

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