Question: A marketer wants to avoid perceptual blockage and distortion when introducing a product in a new country. Which conceptshould the marketer be aware of to

A marketer wants to avoid perceptual blockage and distortion when introducing a product in a new country. Which conceptshould the marketer be aware of to overcome these challenges?a. Achievement vs. nurturingb.Environmental sensitivityC.Diffusion of innovationd. Self-reference criterion

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