Question: A multinational e - commerce company seeks to enhance its operational efficiency and customer satisfaction. They plan to integrate their e - commerce platform with

A multinational e-commerce company seeks to enhance its operational efficiency and customer satisfaction. They plan to integrate their e-commerce platform with ERP, e-SCM, and e-CRM systems.Which integration offers the highest Return on Investment (ROI) in terms of operational efficiency and customer satisfaction, and why? Write two points to explain.

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