A: MULTIPLE CHOICE QUESTIONS. Please nower on the given sheet. (10 POINTS) 1. In value chain analysis, the activities of an organisation are divided into two major categories of value activities primary and support. Which of the following is a primary activity? A. Purchasing key inputs B. Recruiting and training employees C. Repairing the product for the consumer D. Monitoring the cost of producing the product through cost accounting system. 2. Inbound logistics include A. machining and packaging B. warehousing and inventory control C. repair and parts supply D. promotion and packaging. 3. is are associated with collecting, storing, and distributing the product or service to buyen. They consist of warehousing, material handling, delivery operation, order processing, and scheduling A. Services B. Inbound Logistics C. Outbound Logistics D. Operations 4. A competitive advantage based on inimitability can be sustained for at least some time if it has the following characteristics: A. physical uniqueness, path dependency, causal ambiguity, and social complexity B. psychographic uniqueness, puth dependency, casal umbiguity, and substitutability C. rarity, path dependency. causal ambiguity, and social substitutability D. geographie uniqueness, cause dependency, social ambiguity, and path complexity, 5. A resource is valuable and rare but neither difficult to imitate nor without substitutes. This should enable the firm to attain A. no competitive advantage B. competitive parity. C. a temporary competitive advantage. D. a sustainable competitive advantage 6. One aspect of using a cost leadership strategy is that experience effects may lead to lower costs. Experience effects are achieved by A. hiring more experienced personnel. B. repeating a process until a task becomes easier. C. spreading out a given expense or investment over a greater volume. D. competing in an industry for a long time. 7. Convincing rivals not to enter a price war, protection from customer pressure to lower prices, and the ability to better withstand cost increases from suppliers characterize which type of competitive strategy? A. Overall cost leadership B. Differentiation C. Differentiation focus D. Cost leadership focus 8. A differentiation strategy enables a business to address the five competitive forces by A. lessening competitive rivalry by distinguishing itself. B. having brand-loyal customers become more sensitive to prices. C. increasing economies of scale. D. serving a broader market segment 9. All of the following are potential pitfalls of a differentiation strategy EXCEPT: A. uniqueness that is not valuable B. too high a price premium. C. all rivals share a common input or raw material. D. perceptions of differentiation may vary between buyers and sellers. 10. All of the following are potential pitfalls of a focus strategy EXCEPT A. erosion of cost advantages within the narrow segment. B. all rivals share a common input or raw material. C. even product and service offerings that are highly focused are subject to competition from new entrants and from imitation. D. focusers can become too focused to satisfy buyer needs