Question: A preemptive message strategy is: the suggestion that a competitor's products are inferior the use of a unique selling proposition approach a claim of superiority
A preemptive message strategy is:
the suggestion that a competitor's products are inferior
the use of a unique selling proposition approach
a claim of superiority based on a product's specific attribute or benefit that cannot be used by a competitor
a form of hyperbole making a general claim that requires no evidence or support
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
