A tire store chain is concerned that women have concerns about bringing their car to tire stores
Fantastic news! We've Found the answer you've been seeking!
Question:
A tire store chain is concerned that women have concerns about bringing their car to tire stores which are typically dominated by men employees and customers. What type of research would you conduct to determine if this concern is prevalent among female drivers and what techniques the chain may adopt that would alleviate some of these concerns?
Related Book For
Entrepreneurship Successfully Launching New Ventures
ISBN: 978-0133797190
5th edition
Authors: Bruce R. Barringer, R. Duane Ireland
Posted Date: