Question: A vertical marketing system ( VMS ) q , q , consist of one or more independent marketing firms that will help maximize profits for

A vertical marketing system (VMS)q,
q,
consist of one or more independent marketing firms that will help maximize profits for the entire group.
is a structure in which producers, wholesalers, and retailers act as a unified system.
are desirable because each channel members has flexibility to achieve goals how they see fit.
None of the above.
A vertical marketing system (VMS)q, q, consist of one or more

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