A1. Problem- Solution Fit Starting a business is both simple and complex in good measure. You are required to provide a detailed business proposition analysis of the Facebook Smart glasses. Start by trying to understand the business idea, clearly articulating the customer need and proposed solution. Here the opportunity viability must be justified. To do so, try and ensure that you understand potential customers, whether this has been tried by any other company- was it successful? If not, why? To achieve the above Task, students are encouraged to consider the problem-solution fit and use an appropriate framework, set of strategies, and processes by preparing a 4min presentation and EDD-word brief A2. Product Market Fit Having developed the problem-solution fit, the next step is to articulate a product-market fit. Again, just like with the problem-solution fit, you are required to use concepts, theories, frameworks, and practical dimensions to artiCLdate the product-market fit for the business idea Facebook Smart Glasses. At this stage, develop the variables identified in the problem- solution fit alongside acknowledging which customers will be served and how the product will resonate in the market. 1Why would anyone buy the product or service? Are there alternative offerings on the market? 'What distinguishes the offer