Question: According to class which statement regarding segmentation is most accurate? Demographics attempt to discover how indlviduals are dissimilar Uifestyles, activities and optrions describe segmenting the
According to class which statement regarding segmentation is most accurate?
Demographics attempt to discover how indlviduals are dissimilar
Uifestyles, activities and optrions describe segmenting the mathet by needs
Psychographics attempt to understand individual differences
Demographics are sufficient to understand the target market
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