Question: According to Porter ( 1 9 9 6 , cited in Surbhi, 2 0 1 8 ) , what are the two major steps involved
According to Porter cited in Surbhi, what are the two major steps involved in value chain analysis?
Question Answer
a
Identifying individual activities and analyzing customer needs
b
Calculating costs and analyzing competitor value chains
c
Analyzing the value added in each activity and identifying individual activities
d
Analyzing customer value and calculating costs
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