Question: According to the VALS fremework, why differemt consumer groups exhlbit diferent behaviors or why different consumer groups exhibit the same behevlors for different reasons is
According to the VALS fremework, why differemt consumer groups exhlbit diferent behaviors or why different consumer groups exhibit the same behevlors for different reasons is based on
Multiple Choice
mothetion and resources.
opinion and resources.
motivation and desire.
Ifestyle and income.
opinion and interests.
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