Question: After the idea generation process, and getting more employees on board to expan Atyre, Atyre wishes the target a new market segment by introducing a

After the idea generation process, and getting more employees on board to expan Atyre, Atyre wishes the target a new market segment by introducing a new product range. For them to take this step, they need to plan.

3.1.1. Explain the planning process (5)

3.1.2. Outline the steps in the planning process

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