Al Khaleej Watches is a growing business that started with a humble beginning with one person currently employing 10 people and reached a turnover of over two million dirhams in the last year. Al Khaleej Watches sells trendy watches and other apparel online in the Middle East and North Africa region. Their sales in the United Arab Emirates have grown enormously. As a purchase requires registration, the company has been able to acquire a lot of customer data.

Information regarding a customer's previous purchases and email and home addresses therefore easily obtainable.

You are hired as a manager reporting to the CEO (Chief Executive Officer) your job is to suggest upgrading of Technology to make their existing approach of using a basic website with a payment gateway, into a modern website dealing with all the features of data analytics and connectivity with social media platform.

1.  Exist into alternate technologies that can help Al Khaleej Watches to attract more affection from existing customers with examples?

2. Management decisions related to the quality of customer service, product equally,  Al Khaleej formation systems are critical. Analyze the benefits of using an MIS of ERP for Al Khaleej.

Answer rating: 100% (QA)

1 Alternative technologies to attract more affection from existing customers a Personalization and Recommendations Implementing machine learning algorithms for personalized product recommendations bas... View the full answer