All That Enterprises has a reputation for reliability and customer service, qualities that helped to build this highly respected name brand over the last 15 years. Speaking at a recent business conference, Kenan, the CEO of All That, told his audience, "We have bulit our reputation by changing little over the last several years, but consistently helping customers with groat, caring service and a reliable product" Which type of strategy does All That Enterprises. use? Mutiple Choice growth gefensive tetrenchment stability